Matterport Tours are Picking up Momentum in North Texas

It’s been a very exciting first quarter for us at!  Here are some highlights of what we’ve been up to!

50+ Matterport Tours in 2017 and Counting.

We’ve been receiving a massive increase in requests for Matterport 3D Tours and are now running a team of three trained professionals to better serve your scheduling needs.  We’re excited to be serving new clients including Darling Homes, new Keller-Williams Realtors as well as new partnerships with nationwide agencies that trust for fulfilling their tours.

WP Matterport Shortcode Updates.

Matterport Service Partners across the world use our WordPress Plugin  to easily embed their tours in galleries on their websites.  Our plugin allows tours to open in a pop-up lightbox that floats above the website rather than being confined to the area provided.  In addition, it’s easy to display tours in a grid!

Faster Photography Delivery Times.

We’re now offering 48 hour turn-around time on photography and have a dedicated team of artists that have taken our photography to a new level of excellence.  We’ve made sure that existing clients will still experience the same level of attention to detail and high-dynamic range photography.  It’s just gotten better!

Google Streetview Parterships

With the sunsetting of the Google Business View program, we’ve partnered with to continue offering massive, immersive Google Street View tours — and now are offering a free Matterport Tour with every order.  Get the best of both worlds!


Keep Checking Our Portfolio! 

We always upload our latest shoots to our portfolio and Matterport page.

2016 has been an Incredible Year at Metroplex360


As 2016 comes to an end, we would love to thank the Realtors, property management managers and marketing teams as well as the small businesses that we’ve had the pleasure to work with. We’ve had the busiest year yet and created over 150 Matterport Models and provided HDR photography services to over 30 apartment communities across the state of Texas.

Our Matterport 3D Virtual Tour has become a cornerstone of our business. In 2016, Matterport’s platform grew to include VR for Google Cardboard and Samsung Gear as well as improved navigation with the ability to zoom for a closer look, view labels on floorplans and link to exterior content and other models using MatterTags.

In 2016, we began offering extensive Google Street View publishing services, created 3rd Party Matterport Tools and launched (MP2SQFT+ Square Feet Calculator for Matterport, MatterStats RSS Feed for E-mail and Web and an upcoming Matterport Tour Enhancement Project) as a joint project with the We-Get-Around Referral Network.

We’ve made great connections with the geniuses at Matterport and Planitar — two leading visionaries in the world of 3D Virtual Tours, launched a Google Street View conversion service with Planitar at and hope to work closer with Matterport in 2017.

We continue to develop and innovate on our Easy Interactive Floorplan product — the first Interactive Floorplan for the web that works on all modern browsers, tablets and phones!  We added hotspots for photos, videos and even Matterport Tours along with improving performance and touch controls!

We’d love to thank valued clients such as W3 Luxury Living, Pinnacle, Implicity Management, Landon Homes, Susan Bishop Realtor, the Kenny Conoley Team, Dan Smigrod / We Get Around Referral Network, Outhouse, Elevated Plans, Atria Living and Weinstein Properties. There are countless incredible clients that we get an opportunity to serve.

2017 will be here soon and as Realtors relist their homes and apartment management set their budget — we’d love to be the service provider that you call to create high quality visuals!

Call us today!  1-888-METR-360

It’s Raining in August — Summer is Over!

We’ve been quite since June on our blog and are now taking a moment to catch our breath after an amazing (hot) summer with photo shoots across Texas.  It’s been raining cats and dogs throughout Texas, which is bizarre for August — which is the perfect bookend to a very busy month!  Since June 1, we’ve shot 52 Matterport Tours, visited over 20 apartment communities and shot over a dozen homes!

It’s been an exciting time for the Matterport platform as EXTERIOR panoramic tours are now available as well as an official Google Cardboard app for viewing in VR!

Additionally, we’re now launching Google Street View interior tours powered by the RICOH Theta S camera.  We’re currently testing and offering free street view for apartment communities that place an order for Matterport tours during the month of September.  Ask us about it.  We’re having fun with the tool, but don’t believe all the hype.  This little ‘Gadget of the Year’ device does a reasonable job, but with a very low aperture, it lacks the depth of field that you get with the Matterport Camera or traditional DSLR panoramas.  We’ll be posting examples and covering it a bit more in the following months.

Night Photography in Houston, TX

Modern Luxury!  3 Story Clubhouse – over 8,000 SQFT!

This amazing tour really takes advantage of the Matterport Dollhouse functionality as the third floor is only accessible via elevator or staircase.  We’ve contacted Matterport with an idea to tie the ‘MatterTags’ feature in with 360 Exterior Views and changing scenes as we’d love to let our clients ‘use’ elevators to access other floors in a model.  What do you think?

Sample Google Streetview with Ricoh Theta S

Using the default firmware and the Google Streetview App, we snapped a few ‘free’ tours for clients recently.  We’re looking forward to testing the Ricoh Theta S out further by using the native app with it’s HDR functionality that is not found in Google Streetview’s App.  We’re also looking forward to the ‘improved quality’ that the new firmware promises.  I’d love to see a fixed 2.0 aperture camera compensate for depth of field though …. stay tuned! 🙂

I am a bit critical of Google Streetview as I believe that the interface is extremely cumbersome and confusing for visitors.  For photographers, the ability to upload, refine and edit the way that the tour is composed is quite terrible too.  For a platform that has been available for so long, it’s amazing that a photographer does not have the ability to go to a control panel wherein all of their tours can be viewed, reviewed and revised.  For that reason, interior Street View tours are a bit of a gimmick.

Schedule Multiple Apartment Portfolio Photo Shoots

It’s officially summer – the ideal time to book photo shoots for your apartment communities.

At the end of May, we were able to shoot 5 amazing new properties for a client with locations ranging from Aubrey, TX to Seabrook!  We’re working with multiple management companies to rapidly create an amazing portfolio of their new communities and would love to work with you too!

Matterport 3D Showcase vs Google Street View is a Matterport 3D Service Partner and Google Street View Trusted Photographer.

We believe that both products are separate and are not competing technologies.  We’d love to break down the differences to help you choose which is right for you!


Why Matterport 3D Showcase is Better than Google Street View

Easier Navigation
Navigate seamlessly through a business, home or apartment using the mouse, a touch screen or your keyboard.  Zoom in and out of a doll-house or floorplan view. With Matterport, exploring is exciting!

Massive Number of Different Angles/Views
With Matterport, a home may have well over 100 different viewing angles that you can access as you walk through!  With traditional panoramas, each scene takes a great amount of post-processing and load time to view.  The same home may have 1 pano to every 10 matterport tours.

MatterTags / Schematic Floorplans / Added Features
Annotate items in the tour with a Mattertag to provide more information!  For under $40, you can also order schematic floorplans from a Matterport service partner and they are delivered within 24 hours.  That’s a great feature that takes advantage of the 3D Floorplan mapping technology!

Lower Cost
Matterport tours are affordably priced as the technology minimizes the cost of post-processing and developing the tour.

Sets a Standard for Quality and Consistency
Matterport tours are unedited tours — the Matterport Camera and Cloud platform creates consistent results and set a standard that can be trusted.


Why Google Street View is Better Than Matterport 3D Showcase

Indexed into your Google Listing
Your tour can be navigated directly from Google searches from the ‘See Inside’ option.Google-Streetview-Example

Outside Areas
Matterport is for indoor panoramas only.   Google Street View goes anywhere!

Higher Resolution / Higher Image Quality – Traditional panoramas can be post-processed and edited so they appear more like studio / magazine photograpy in nature.  This creates a very wide range of results in quality depending on the photographer.  If you use a great trusted photographer with a great portfolio of proven results, you’ll get great Street View images.

The Verdict –

Matterport is better for private residences, and detailed walkthrough tours as it has better user experience and overall engagement. It’s simply more fun!

Google Street View is better for search engine optimization.  Navigation can be very confusing as Street View tours are limited by the number of panoramas that are shot.  Taking a large number of panoramic tours is time consuming and costly, therefore, selective areas of interest are best.

Should I use Google Street View or Matterport?

Use both.  They both have a different purpose and are complimentary products.  Get a handful of panoramas shot for public areas that you want to market on Google; get Matterport tours of everything else!

Hopefully one day Matterport will be able to used to shoot exterior areas; and hopefully one day Google will work with Matterport to integrate their technology with built-in GPS into Street View.  It’s a no-brainer!

Book Your Apartment Photography and Matterport Tours

As Spring turns to Summer in Texas, it’s the right time to book us for community photography and Matterport tours!  We’ve started 2016 off with several amazing shoots with our friends at Pinnacle, America’s #3 Largest Apartment Management Company.  Pinnacle are masters at renovating and improving the value of decent communities in great areas — producing a first class product.  We love visiting their beautiful communities!

Avery at Southwestern – Dallas, TX – Resort Pool

2803 Riverside – Grand Prairie, TX – Model

Remember, we cover all of Texas and even travel!  In March, Implicity Management hired us to come to San Antonio for a set of photos for many of their communities!

Navona at Live Oak – San Antonio, TX – Night Photos

Astoria Apartments – Model Apartment – Website by (we make sites too!)

Spring is Almost Here!

It’s time to book your Spring property photo shoots!  We’ve already received our first, and we’re excited to be heading to Seabrook, TX!

We’ve been busy with the release of WordPress Matterport Shortcode, which is now being used on several websites and just celebrated it’s first update.  The plugin is being used on our updated Matterport 3D Tours page where we’ve been posting our latest tours.

We’ve also had the pleasure of visiting multiple multi-family communities and shooting several single family homes in the past month!  Thanks to our great clients for keeping us busy!  Remember, we can turn your grass green 🙂

Historic Davis Building in Downtown Dallas

The Davis Building is an icon of the downtown skyline and has adapted with changing times to meet the needs of Dallas residents for almost a century.  The Davis, originally established as Republic National Bank, has come full circle and now offers a unique take on loft living that is unmatched in style and individuality.

We created a massive portfolio of photos for the soon-to-be-launched new website as well as 3D Matterport tours of the unique apartments!



Fitness Center

Night Photos

See the whole shoot here.


3D Tours are the Dog Park to Your Tennis Court.

In the past ten years, I’ve had the pleasure of seeing a dramatic shift in standards within apartment management companies.  What was a luxury a few years ago is now a joke — for instance, a check list for a luxury apartment community in the 90s included having a tennis court and a putting green on site!

I cannot count how many apartment rehabs have converted an aging, seldom used tennis court area into a dog park (smart!) — or thrown some BBQ grills where faded AstroTurf used to desperately lure aspiring miniature golf players to its.

Marketing has changed dramatically too.  Having a website was very proactive and future minded ten years ago.  Now, it’s unheard of to not have a website created before breaking ground on a new community!  We have a checklist of features a website should have — list of amenities, floorplans, online application… standard features. is your checklist of features to elevate your website — excellent photography and 3D Tours.  It’s simple!  They are the dog park to your tennis court!

Remember the 3D floorplan renderings that you purchased?  They are the AstroTurf putting green that needs to make way for a BBQ Grill!

At 15/c per square foot – these tours are affordable and essential and they are the cutting-edge trend that you cannot afford to skip!

Edge Studio Apartments (San Antonio, TX) – Clubhouse | E2 – Studio | B1 – 2-2
Cityview Apartment Homes (San Antonio, TX) – Hemisphere – 1-1 | Preserve – 1-1